marketing fitness

Fitness industry challenges—and how TeamUp helps overcome them

TeamUp COO Tim Green has been working in the fitness industry since 2008, helping business owners and fitness professionals to get established, scale, and thrive. He shared his key strategies for success in a recent Fireside Chat with BFS. Read on for the highlights.

Unlocking the 7 keys to autumn success

September is one busy month for the fitness industry. The summer routine is winding down and it’s time to replace thoughts of holidays, ice creams on the beach, and longer evenings with a solid business plan, attractive offers to entice new clients, and ways to re-engage your members. Read on for the 7 key areas to focus on for a healthy fall!

The boutique franchises disrupting the fitness industry

When it comes to the wellness and evolution of both client and business health, these franchise leaders are innovating from the ground up to create a strong foundation and model that boasts growth, higher member retention, and truly unique experiences.

How to make the most of positive customer reviews

Positive customer reviews are a powerful tool for attracting potential customers. When potential customers see high ratings and read good reviews,.

Online reputation management: What it is, importance & strategy

Your online reputation can make or break your success as a fitness business owner. Potential clients often form their first impression of your brand.

How to effectively monitor online reviews & reputation

Your business's online reputation is crucial. Each customer interaction, review, and social media mention shapes public perception of your brand..

Activate summer success: Programming tips to keep clients engaged

Finding ways to keep members visiting your facility over the summer months can be a challenge—especially once the good weather kicks in! We spoke to Staci Alden of Alden Fitness Solutions for her tips on engaging clients and shaking up your offering to keep motivation high from June to September. Read on for her thoughts.

What is on-demand content and how can it help me grow my business?

Take teaching online to the next level and start creating on-demand content for your fitness business.

Revitalize your offerings: Engaging members and attracting new clients

Staying up to date with the latest trends is a great way to ensure your offering excites and challenges your customers. In her latest post, Staci Alden of Alden Fitness Solutions shares expert advice on how to tweak your schedule to attract new clients and keep current members coming back for more.

Promoting your online fitness content on social media: how to boost viewership and subscriptions

Explore all the ways you can market, promote, and incentivise your online classes and on-demand content, starting with using social media.