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Marketing fitness


Marketing fitness

How to train and retain older adults with Ron Dorr

Find out how Ron Dorr developed an exercise program and marketed fitness for older adults.

Marketing fitness

Five successful gym marketing ideas for fitness business owners

Five proven marketing strategies that are easy to implement for gym and studio owners to increase their client base and memberships.

Marketing fitness

Get started marketing your business: 7 easy to follow steps

Our 7 step marketing series tells you what you really need to know and how to make your business visible on Google and to attract new customers.

Marketing fitness

How to build your website

In this guide, we discuss the benefits of setting up a website for your business and show you how to build your own with a customer example of setting it up from start to finish.

Marketing fitness

How to track your website performance with Google Analytics

Learn how to track who is visiting your website with Google Analytics. We'll walk you through setup and understanding how to make important business decisions with this data.

Marketing fitness

How to attract website visitors with SEO

You don't need an SEO consultant to boost your rankings on Google. Keep reading and find out how to use SEO for businesses and benefit from searchers looking for services just like yours.

Marketing fitness

How to implement your SEO strategy on your website in 3 steps

Learn how to put your new SEO skills to good use on your website and blog with examples of where to include your most important keywords.

Marketing fitness

How to write blog posts that will drive traffic to your website

Explore how writing relevant blog posts can help you drive traffic to your website, keep your customers coming back to read relevant content and lead web users to your blog.

Marketing fitness

How to put your business on the map with Google My Business

Learn how to set up Google My Business to appear on Google Maps, and why it will help customers easily find your business online.

Marketing fitness

How to create the most engaging social media posts

Get the best tips on curating your social media posts to engage with your customers and attract them to your website.

Marketing fitness

How to advertise personal training on Facebook

Increase your personal training business's publicity on Facebook with some easy to follow tips.

Marketing fitness

How gyms and personal trainers can use email marketing

If you genuinely want your gym or personal fitness brand to prosper, learning to flex your email marketing muscles is the need of the hour. Read this article to find out how!

Marketing fitness

How to make the most of the September rush

Start planning for the September rush. Find out what potential fitness clients are looking for and what marketing strategies you can use to promote your business to make the most of people returning to fitness classes.

Marketing fitness

How to write a yoga studio business plan

Set your new yoga business up for success by learning how to write a powerful business plan.

Marketing fitness

How to get clients as a personal trainer

Learn the best ways to grow your personal training business by earning new clients.

Marketing fitness

How to organise personal training clients

Discover the best methods for organising your personal training clients and which software tools can help.

Marketing fitness

How to motivate your personal training clients: top tips

Encourage your clients and help them achieve their fitness goals by using these top tips.

Marketing fitness

How club management software helps the owner of Team Kinetix run his Parkour business

Brad Wendes, owner of Team Kinetix takes us through the evolution of Parkour as a sport in the UK, his experience launching his business, and why TeamUp is the perfect software for Parkour businesses.

Marketing fitness

How to boost your website's visibility with HARO

Learn how boost your visibility index with HARO. Wondering how HARO works? We'll show you.

Marketing fitness

How to market your Pilates studio

Increase the client base at your Pilates studio with a simple marketing plan. Learn top marketing tips from a successful Pilates studio owner.

Marketing fitness

How to make your gym stand out: market your customer reviews

See how three TeamUp customers market their customer reviews to make their fitness businesses stand out and find out why you should do the same.

Marketing fitness

Running kids classes online: how didi rugby successfully kept their 20+ franchises united during lockdown

Martin and Denise from didi rugby shared how they kept morale high amongst their franchise kids rugby business during lockdown. Learn more about their successful marketing strategies and how their software helped them stay connected online across the UK.

Marketing fitness

How to market your personal training business: 8 strategies

Learn how to implement several marketing strategies that will help you build the ultimate PT customer experience and convince potential new clients to give their business.

Marketing fitness

Marketing your re-opening: why customer reviews are your most powerful tool

Your customers have the power to make your re-opening a huge success. Learn how to use their reviews and testimonials to gain exposure and encourage members to return.

Marketing fitness

10 reasons why you should offer on-demand content

Still considering whether on-demand content is right for you and your business? Check out the top 10 reasons our customers have started offering it and how it's helped them improve their businesses.

Marketing fitness

How to offer on-demand content in your memberships

Excited to share all of your on-demand content with your clients? Check out our guide to learn how to offer your on-demand content in your memberships.

Marketing fitness

How to market your on-demand content with TeamUp

Learn how to use your TeamUp marketing tools to celebrate the launch of your On Demand library.

Marketing fitness

The ultimate guide to setting up and selling your on-demand content

Selling your on-demand content to your customers is an excellent alternative when they can't make it to class. Learn how to safely and securely set up and share your online class recordings using our guide.

Marketing fitness

Promoting your online fitness content on social media: how to boost viewership and subscriptions

Explore all the ways you can market, promote, and incentivise your online classes and on-demand content, starting with using social media.

Marketing fitness

Why you need gym management software for your business

Get started with gym management software to organise, streamline, and manage your business. Learn the enormous benefits and hear directly from some of our customers about how helpful and easy it is to make the switch.

Marketing fitness

The Yoga Biz Coach's advice for building your yoga studio's online presence

Yoga business coach and mentor, Amy McDonald, shared her advice for studios and freelancer teachers looking for ways to build their online presence. Don't forget that your TeamUp tools can help.

Marketing fitness

Grow your business using your TeamUp marketing tools

Learn which of your TeamUp tools can help you build your online presence, reach new customers, and market your brand. Your business will grow faster than you could have imagined once you start implementing a few marketing steps to your workflow.

Marketing fitness

20 customer-inspired ideas for online classes on Zoom

Looking for ways to keep your online classes fun, fresh, and engaging? Check out these 20 creative ideas for classes on Zoom inspired by several TeamUp customers.

Marketing fitness

5 social media management apps for boutique gyms and studios

Are you still running your social media accounts manually? Learn how to streamline your updates and posts using the top social media management apps. Here's how...

Marketing fitness

Run the best version of your business with TeamUp's top integrations

Discover how to use TeamUp's payment, marketing, online class, and business integrations to run your gym or studio exactly the way you want.

Marketing fitness

How to launch your yoga studio with TeamUp software

Take out the complexity of launching your very own studio by investing in studio management software. Learn which of TeamUp's tools will save you time and help you run the best version of your business right from the start.

Marketing fitness

TeamUp's Best of 2020 - the power of business reviews

From gaining exposure to attracting new members, reviews are incredibly valuable for both your business and your customers. Learn why having reviews can help your business succeed.

Marketing fitness

Fitness trends to watch out for in 2021

As the year draws to a close, we're sharing our insight and predictions for the top fitness trends of 2021. Discover how the traditional format of fitness trends is evolving as we enter a brand new chapter.

Marketing fitness

Check-in with your customers before re-opening your gym

Learn how your customers are feeling about coming back to in-person classes by checking-in with them ahead of re-opening your gym.

Marketing fitness

How to choose gym management software

In this guide, we break down the importance of choosing the right gym management software and the key features and tools to look for when shopping for a system for your business.

Marketing fitness

How to quickly generate some additional revenue for your fitness business

Learn what advice fitness professionals have when it comes to making important business decisions that affect your income, and our tips for generating additional revenue for your business.

Marketing fitness

Why marketing is important for your fitness business

Discover why marketing is a key factor in the growing success of your fitness business. If customer retention, boosting sales and attracting new customers are your main business goals, this article is for you.

Marketing fitness

What are people looking for in online fitness classes?

The question many gym and studio owners are looking to answer right now is 'how do I attract customers to my online fitness classes' and 'how can I replicate the same in-person value online'? These tips will point you in the right direction.

Marketing fitness

CrossFit FAQs: tips and tools for box owners and their customers

Find all the answers to your common CrossFit questions. From the workouts to the best software tools to the many benefits, these FAQs will help you start your CrossFit journey and open your own box.

Marketing fitness

The importance of identifying your ideal client

Do this simple exercise for establishing an ‘ideal client’ for your fitness business and unlock the secret to a great work-life balance and a healthy income.

Marketing fitness

10 ways to grow your fitness brand with marketing

In order to grow your fitness business, you need to reach new audiences and attract new customers. That process of building your brand is for the long term, although it can also have a major impact immediately too. Whether you are a boutique gym or large franchise, every fitness business can benefit from investing more time in the big picture.

Marketing fitness

The benefits of practising yoga

Experience the physical and spiritual benefits of practising. If becoming a yoga instructor and studio owner is on your horizon, this article is for you.

Marketing fitness

How to manage your yoga studio using booking software

How can you be fully present for your yoga customers when you are drowning in business admin? Learn how to better run your studio, eliminate the hassle, miscommunication, and grow your business using booking software.

Marketing fitness

The benefits of personal training for you and your clients

Giving your customers the opportunity to work out directly with you in private and small group training sessions can help boost their confidence, get to their goals quicker, and give you an opportunity to expand your coaching skills.

Marketing fitness

Common personal training business challenges and how to solve them

Building a successful personal training business takes grit and determination. There are many aspects of achieving success that a lot of trainers decide to do the hard way. This article explores how to streamline your processes, connect with your customers, and grow your business.

Marketing fitness

How to encourage your customers to come back to class

Welcome your customers back to class by introducing new skills and your plan of action for creating a safe and healthy environment to exercise. Check out which tools can help you get them back in the gym in no time.

Marketing fitness

Celebrate your customers with milestone emails

Just like you send confirmation emails when a customer signs up, or an update email when there is something new to inform, milestone emails are sent to celebrate your customers' achievements. When your customer hits a milestone like their 6-month membership mark or a 2 year anniversary, celebrate their success by letting them know.

Marketing fitness

Motivate your customers to come to class online - 10 creative tips

Giving classes online is the perfect opportunity for you to implement new ways to motivate your customers to work out. Words of encouragement, a friendly reminder, and celebrating their goals will go a long way in ensuring your customers keep coming to class from home. Check out our tips to find out what works best for you.

Marketing fitness

Get started with email marketing: a how-to guide

Email marketing is one of the most effective tools you can use for your business, so why don't more use it, or use it well? They don't know how! Nail the perfect email to connect with your customers, expand your audience, and grow your business with our essential guide to launching and perfecting your email marketing.

Marketing fitness

How to write the best titles and descriptions for your classes

It's hard to find the perfect words to describe why your class is right for customers embarking on their fitness journey. We explored hundreds of titles and descriptions and discovered the formula that you can use to create your own.

Marketing fitness

A Guide to Successful Gym Pricing

There are many reasons why it's important to get your pricing model right, but the main reason to price your services right is to build your services around your customers and their needs. Get it wrong and your profits will suffer. Get it right, and your customers will feel understood and loyal to your gym.

Marketing fitness

Send the perfect class confirmation email

When a customer books into your class, it's important to send them a confirmation email. This helps to increase attendance, motivate your customers, and most importantly re-enforce trust. Start your customer communication off on the right foot.

Marketing fitness

Pricing your services for growth (video)

Selling your first memberships or packages can be a nerve-wracking time. How do you know if you have got your pricing right? How should you even approach figuring out how much you should charge in the first place?

Marketing fitness

Welcoming new leads so they stay... and pay! (video)

What does it mean to sell fitness? This is where most business owners trip up and don’t maximise the potential from their efforts. How often should you contact leads?

Marketing fitness

Experienced fitness business owners talk about what NOT to do (video)

We asked a panel of experts - what should business owners STOP doing?

Marketing fitness

Local marketing tactics that work again and again (video)

Your local area is full of potential customers, but how can you reach them? What kinds of offers should you focus on? How should you leverage local relationships for maximum effect?

Marketing fitness

Launching your business on social media (video)

Social media - everyone is on it, but not many know how to use it well for their businesses. How important is it to be present on social media? How much time should you devote to it? Is it even worth using at all?

Marketing fitness

How to build a fitness community (video)

What is community in your fitness business and why is it important? How do you foster great relationships between your members? Why do people come to your business and come back?

Marketing fitness

Marketing your business at the very beginning (video)

If you’re excited (and nervous) to tell everyone about your new fitness business, this video is for you.

Marketing fitness

Help new members get what they need early on (video)

First impressions count, and welcoming new members is key to running a successful fitness business. How can you make sure they see the value in what you do? Helping new customers feel comfortable will encourage results.

Marketing fitness

The number one easiest way to grow your business is via referrals

Customers want to share your community with their friends. They do this with referrals.

Marketing fitness

Create an additional income stream using the store and the sales report

We buy items to support our fitness goals for all kinds of reasons. What does the data say?

Marketing fitness

Getting your first 50 customers (video)

You’ve set up your facility, and you’re ready to open the doors. How can you generate excitement and quickly build momentum to cover costs? How can you make a success of your business in the early days?

Marketing fitness

Identifying your first customers (video)

Who should be the very first customers of your fitness business? Where should you prioritise your efforts? How can you build that essential initial momentum?

Marketing fitness

Retaining the members you love (video)

You’ve battled through the challenge of getting your first few customers and things are going well! How can you delight and keep those first few customers for the long term?

Marketing fitness

Running a successful free trial for your fitness business

There are two big reasons drop-ins and first timers don’t turn into members.

Marketing fitness

How to run a powerful referral program for your fitness business

Running a referral program is one of the most powerful ways you can market your business.

Marketing fitness

Don’t attract more members. Attract more of the best members

Who are the absolute best customers of your business? What are they like? What do they all have in common?

Marketing fitness

How to produce the best customer experience at your fitness business

Customer experience is the lifeblood of your gym. So how can you ensure it matches what you intend?