Seamless POS transactions: The power of an integrated card reader

Georgia Palfrey
5 min read
A point of sale that accepts card payments is an easy way to drive sales in your gym or studio.

A point of sale that accepts card payments is an easy way to drive sales in your gym or studio.

Gym management software with a built-in point of sale will, by its very nature, transform the sales process for fitness businesses by simplifying in-person purchases—but it's when your software is combined with integrated payment hardware that you'll experience truly seamless transactions. Read on to discover how connecting a card reader to your TeamUp account is a strategic investment that keeps on giving.

6 reasons you need a card reader that integrates with your software

Maximum convenience for your customers

Flexibility in payment options is a must as it allows you to cater to various customer preferences, and including credit and debit cards as one of the options is your ticket to enhancing customer satisfaction and driving sales. In an increasingly digital, cash-free world, card payments are fast becoming the preferred method, and customers appreciate the ability to make swift transactions without needing to find an ATM.

Automated bookkeeping for seamless operations

Integrating payment technology within your gym management program not only speeds up transactions, it also cuts down on sales admin. The direct connection between the card reader and your software enables smooth, real-time data exchange, increasing operational efficiency and saving you precious time. You'll reduce data errors and get a global overview of all transactions, regardless of the payment channel, in your reports—without having to lift a finger.

Improved security and fraud prevention

As a business, ensuring secure payment processing is paramount. A point of sale terminal eliminates the need for manual card entry, minimizing the risk of fraud, while built-in security features (like PIN authentication, EMV technology, and encryption) give customers peace of mind as they know their payment information is protected and secure.

Cheaper transaction fees

Using a card reader to accept in-person payments will save your business money. Online purchases and manually-entered, keyed-in transactions are subject to higher processing fees due to additional operating costs and a higher associated fraud rate. By switching to a credit card machine, not only will you access faster and more secure transactions, they'll also be cheaper.

Accessible for businesses of all sizes

Stripe is one of the top payment platforms globally with a transparent and straightforward fee structure. It offers a pay-as-you-go model with no setup fees or monthly charges, meaning you only pay for the transactions you process. This makes it one of the most accessible options on the market, enabling businesses of all sizes to start accepting card payments in person.

Boosted revenue from impulse purchases

If your business doesn't accept credit payments, you could well be missing out on a revenue stream. Potential customers may be less likely to buy any merchandise you have on sale at your gym because many people no longer carry cash. Additionally, customers tend to spend more when using credit cards, particularly on impulse buys, leading to higher sales and revenue.

Fast and secure payments with a connected card reader

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TeamUp's Point of Sale transactions made seamless with a connected card reader

TeamUp's Point of Sale is currently compatible with two card readers: BBPOS WisePOS™ E or the Stripe Reader S700. They integrate seamlessly with the Point of Sale, making in-person card payments a frictionless process.

  • A single card transaction: Accept all major credit and debit cards, as well as digital wallets, and enable customers to purchase a range of products or services in one swift transaction.

  • Robust payment security: The added security of chip-and-PIN and contactless payments instil confidence in your customers that their data is protected.

  • Simplified financial reporting: Win back time with real-time data exchange, with all card transactions automatically recorded in your sales reports.

  • Cheaper per transaction fees: Only pay for the transactions you process using the terminal with Stripe's pay-as-you-go model, plus there are no setup fees or monthly charges. The fees for in-person card payments are also cheaper than processing online purchases and manually entered card payments.

  • Transparent market rates: You'll always pay the card processing fees advertised by Stripe. Unlike with other gym management software, there are no hidden fees or sneaky rate increases with TeamUp.

  • Improved buyer experience: Allow customers to pay quickly and easily using their preferred payment method, with your business benefitting from impulse purchases.

CUSTOMER REVIEW

Previously we used an external app to accept in-person card payments at our gym but it was a mess, to say the least. It didn't integrate with our booking software so we lost a lot of time entering the transactions manually. Having a card reader connected with TeamUp has made all the difference. The transactions appear directly in our reports, giving us all our online and offline sales data at a glance, and not to mention how much more convenient it is for our clients being able to tap to pay using their card or phone.

Arend Wissing | CrossFit Dawn

Arend Wissing

 

While card readers do incur transaction fees, the benefits of a seamless sales processes for your business far outweigh the costs involved. Integrating a card reader to use with the Point of Sale is a strategic move that improves customers satisfaction and drives sales, empowering you to thrive in a competitive landscape.

With TeamUp's compatible Stripe terminals, you create a frictionless payment experience that boosts your operational efficiency, giving you more time to concentrate on other areas of your business, such as building stronger customer relationships.

Got any questions before you get started? Get in touch to find out more about TeamUp's In-Person Payments and experience truly seamless transactions through your Point of Sale.

Transform your sales process

Process card payments through a centralized Point of Sale and win back time

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Seamless in-person card payments

Smooth transactions with a card reader for gyms and studios.

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