Identifying your first customers (video)

Admin
1 min read
Who should be the very first customers of your fitness business? Where should you prioritise your efforts? How can you build that essential initial momentum?

Who should be the very first customers of your fitness business? Where should you prioritise your efforts? How can you build that essential initial momentum?

 

 

Key Takeaways

  • Tell your personal network about what you do
  • Don’t worry about knowing your niche precisely, focus on finding out who you enjoy training
  • Find out why you are doing what you are doing, your big why
  • Get to know the people you enjoy training to inform your marketing
  • When you enjoy training certain clients, you will enjoy marketing to them too

In this video...

In this video, Chris Burgess speaks about collecting your friends (and friends of friends) as first customers. Dan Salcumbe says not to worry about finding your niche too fast. Lucy Johnson says that your “why” attracts the right people, Andrew Wallis and Ben Davis say focus on the clients you enjoy working with and get to know them. Most importantly, you should be able to talk with them and understand where they’re coming from.

Open Comment Form
logo_only

Webinars and Live Events

From product demos to valuable insights from fitness business owners - watch on demand or sign up for future events!

Related Posts

When Arend Wissing opened his gym back in 2015, for him it wasn't just about helping people achieve their fitness goals; it was...

With a career in the fitness industry spanning two decades, TeamUp COO Tim Green knows a thing or two about creating and scaling...

As a fitness professional, you know all too well how hectic September can get. One minute you’re enjoying a fairly relaxing...

The fitness industry has seen a major increase in the number of individuals who want to become personal trainers. Not only does...

While the pandemic threw a curveball into the plans of fitness business owners worldwide, many jumped at the opportunity to...

When 2021 rolled around, the state of play for gyms, studios and the rest of the fitness industry was still uncertain. However,...

Nowadays, almost everything can be looked up online, including what other people think of your business. Studies have shown...

Frequently asked questions

Not sure if TeamUp is right for you? Here are some common questions we’ve heard from gym businesses like yours.

What is the best gym management software?

What is the best gym management software?

What is the best gym management software?

What is the best gym management software?

What is the best gym management software?