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Launching a fitness business


Launching a fitness business

Retaining the members you love (video)

You’ve battled through the challenge of getting your first few customers and things are going well! How can you delight and keep those first few customers for the long term?

Launching a fitness business

Getting your first 50 customers (video)

You’ve set up your facility, and you’re ready to open the doors. How can you generate excitement and quickly build momentum to cover costs? How can you make a success of your business in the early days?

Launching a fitness business

Identifying your first customers (video)

Who should be the very first customers of your fitness business? Where should you prioritise your efforts? How can you build that essential initial momentum?

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